Oliver Hall » Marketing

Fuel

Oliver — Thu, 03 Nov 2011 12:21:27 +0000

The brief was to design a brand and campaign for an enrichment programme for Oasis Schools. The idea behind this concept is that whatever you have an interest or passion for – to develop it, it needs to be fed: to be fueled.

The name has an association with flammability, which is dangerous and exciting. It talks about the feeling, the process and the intent, rather than the activity and therefore taps into the real desire and emotion behind the action. It also has diversity and equality of its use. Whether you fuel your mind through programming computer code, or fueling your ambition by pushing your body to it’s limits, you still need drive and determination to succeed.

One can also interpret the term as an act of provision, which should challenge those in a position to volunteer and feed the enthusiasm of the students.

Chew Valley Relocation

Oliver — Tue, 11 Oct 2011 21:34:33 +0000

A relocation relocation relocation inspired offering from a compulsive and successful home buyer was in need of branding and a website. The essential site for relocation.

The company is in its infancy, but has great aspirations. Functioning as a consultancy for both individual clients, but also for larger companies dealing with relocating employees, both permanent and temporary. Helen will aim to get under the skin of the client to understand their specific needs and attempt to provide the perfect setting for their new lives within the Chew Valley.

www.chewvalleyrelocation.co.uk

Primary Partnership

Oliver — Thu, 10 Feb 2011 22:54:18 +0000

As part of the Oasis Brightstowe re-brand, there was also a marketing brief to gather the support and interest of local primary ‘feeder’ schools to take advantage of the facilities that the Academy has to offer.

My role was to produce marketing collateral to introduce the vision to the teachers and decision makers from the schools. As part of this pack I produced a folder, a template for inserts for each of the participating departments in the Academy and a leaflet, explaining the vision of the exercise.

Oasis Academy Brightstowe

Oliver — Thu, 20 Jan 2011 23:00:56 +0000

Design conscious educational institution Oasis Academy got in touch to commission a series of brand identities suitable for a number of educational, social and community based initiatives. The organisation which currently consists of a number of Academies around the country have a strong brand identity uniting much of the Oasis educational family. The Oasis building however, not only meets educational interests but also serves as a hub for social based projects within its local communities.

A need therefore for some visual identities which set themselves apart from the academy, but which also related closely to the established brand elements was necessary.

South West Tree Consultants

Oliver — Thu, 13 Jan 2011 16:21:34 +0000

South West Tree Consultancy is a new business based in the Southern Cotswolds, providing advice, consultation and management of arboricultural matters concerning building development, ecological maintenance and environmental needs.

This is the first stage of their marketing strategy, with initial investment in brand creation, naming and simple online presence, to be developed more fully over time.

sw-tc.co.uk

Bristol University Alumni

Oliver — Wed, 20 Oct 2010 20:53:25 +0000

The Bristol University Alumni annually presents its Convocation award to students who have made an outstanding contribution to University life.

The nominations are invited from fellow students or from members of staff.

My brief was to – on a limited budget – provide an eye catching campaign which would both promote the Convocation award and encourage and challenge it’s recipients to engage with the mission of the award by actively nominating their own preferred candidate.

The campaign has been rolled out through flyer posters and online.

Sky HD World Cup Party

Oliver — Thu, 08 Jul 2010 15:32:35 +0000

Sky wanted an independent online platform, to deliver a social media campaign that would enable their entire Sky+HD customers base to invite friends to a World Cup match party and experience the game in full Sky+HD quality. The campaign would also be motivated by lucrative incentives for both Sky customers and newly referred customers.

The campaign was launched just 6 weeks after initiating, targeted over 2 million HD customers via direct mail and broadcast email. The accessibility of the site has successfully targeted 97% of all browsers and email clients. The campaign to date has generated over 30,000 invitations and has significantly grown the clients lead generation marketing database as well as successfully extended the reach of the Sky brand experience to tie in with the 2010 World Cup.

Holdfast Training

Oliver — Thu, 08 Jul 2010 15:31:39 +0000

Holdfast Training provide education and support to the armed forces. Readying army personnel for the demands of action on the front-line, they offer support in wide variety of engineering disciplines, which provide the unique range of skills that are fundamental to the Military Engineer as well as delivering military working animals, handlers and maintainers.

Holdfast also provides training for other Arms and Services, Government Departments and several allied countries. The Military Engineer training provided enhances the Army’s operational capability enabling Royal Engineers to be deployed and succeed anywhere in the world.

holdfasttraining.co.uk

Christians in Sport

Oliver — Tue, 23 Jun 2009 15:00:01 +0000

Working with sports enthusiasts, from kids through to professionals, Christians in Sport needed a versatile and scalable online environment which allowed their members to use the site as a resource, not only for networking, but also for support, material and a sense of togetherness.

My involvement in this project was from the client workshop day, exploring the core values of the brand, through to user flows, User experience design, and finally visual treatment.

christiansinsport.org

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Moon Consulting

Oliver — Tue, 23 Jun 2009 13:54:37 +0000

As a prominent recruitment agency in the South West, Moon Consulting understood the need for a coherent brand experience which flowed from their personal caring manner through to the professional service they offer. The result was a clean, approachable brand intending to stand apart from the aggressive recruitment agencies which give the profession a negative impression.

My involvement in the project was from initial client consultation, brand workshops, design and user interface of the website, creation of the stationery and a 20 page marketing brochure.

moonconsulting.co.uk

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E4 Sting

Oliver — Tue, 23 Jun 2009 11:59:54 +0000

As part of E4’s inclusive approach to sting creation, I have had the privilege of providing my own little piece.

The concept behind this sting is that four 3 dimensional boxes giving a graphical nod to the old school channel 4 3D components, and from them is released their additional service: E4.

E4 sting from Oliver Hall on Vimeo.

Short sting for E4

Love Bristol Festival

Oliver — Mon, 22 Jun 2009 15:53:22 +0000

Love Bristol Festival was a celebration of arts and faith in Hengrove park in the summer of 06

My involvement in the project was brand, print, promotion and motion graphics.

Love Bristol Promotional sting from Oliver Hall on Vimeo.

Love Bristol mini sting from Oliver Hall on Vimeo.

Planet Revision

Oliver — Mon, 22 Jun 2009 15:25:49 +0000

A revision school in central Bristol offering free tuition and a quiet space dedicated to revision serving those undertaking school examinations, GCSEs and A levels

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Westminster Central Hall 07

Oliver — Mon, 22 Jun 2009 14:36:25 +0000

Westminster Central Hall’s annual review 07

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Liquidiser

Oliver — Mon, 22 Jun 2009 12:56:43 +0000

Brand design and marketing for Bristol’s Drum and Bass and breaks club night

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Salvation Army

Oliver — Mon, 22 Jun 2009 12:29:14 +0000

There is a large centre in Bristol run by the Salvation Army, dedicated to housing the homeless. I was approached to create a simple piece of marketing material which would explain in non-institutionalized terms the details of the service that is offered which can be distributed to both potential clients, and the public to create awareness for fund raising.

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Contax 4U

oliver — Mon, 22 Jun 2009 12:01:56 +0000

We were approached by our NHS authority to market an initiative in the South West to encourage sexual health awareness.

Gimme 5

Oliver — Mon, 22 Jun 2009 10:51:42 +0000

A club night devoted to bringing democracy to the dancefloors of Bristol!

A pet project of mine with a friend Michael Bower, we offered the chance for punters to come along and play 5 tunes of their choice while their adoring fans watched – Living the dream of a superstar DJ, if only for 15 minutes!

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Fugg

Oliver — Mon, 22 Jun 2009 10:24:06 +0000

London based furniture and product designers, Fugg Design.

My involvement was branding, marketing and print. This involved the creation of stationery, brochure, bumper stickers and scratch cards!

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Elemental

Oliver — Mon, 22 Jun 2009 10:03:13 +0000

A venue at Glastonbury festival Elemental hosts a range of different events on each of the 4 days.

Design wise it was a no brainer: 4 days – 4 elements – simple really! Each flyer printed with silver ink onto corresponding coloured board.

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Youth Eisteddfod (Urrd)

Oliver — Mon, 22 Jun 2009 09:19:42 +0000

The Youth Eisteddfod in Wales is national annual event. I was given the job of producing promotional material for the event and hosting the Art gallery.

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